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How to Navigate Cross Insurance Arena Seating: A Comprehensive Guide

The Cross Insurance Arena, located in Portland, Maine, is a premier venue for a variety of events, from concerts and sporting events to family shows and corporate gatherings. Understanding the seating arrangements can significantly enhance your experience, whether you’re a first-time visitor or a regular attendee. This comprehensive guide aims to provide detailed insights into the Cross Insurance Arena seating, helping you choose the best seats for your needs.

Overview of Cross Insurance Arena

History and Significance

The Cross Insurance Arena, originally known as the Cumberland County Civic Center, opened its doors in 1977. Over the years, it has hosted countless events, making it a cornerstone of entertainment in Portland. In 2014, the arena underwent major renovations, improving its facilities and expanding its seating capacity.

Events Hosted

The arena is home to the Maine Mariners, a professional ice hockey team in the ECHL. Besides hockey games, the venue also hosts basketball games, concerts featuring top artists, wrestling events, family shows like Disney on Ice, and various other community events.

Understanding the Seating Layout

Main Seating Sections

The Cross Insurance Arena is divided into several main sections:

  • Floor Seating
  • Lower Bowl
  • Upper Bowl
  • Luxury Suites and Club Seats

Each section offers a unique view and experience, catering to different preferences and budgets.

Floor Seating

Floor seating is typically available for concerts and special events. These seats are closest to the action, offering an immersive experience. However, their configuration can vary depending on the event, with some events having general admission (standing room only) and others providing assigned seating.

Lower Bowl

The lower bowl seats are located immediately above the floor seating. These seats provide a closer view of the event while still offering a more structured seating arrangement compared to floor seating. This section is ideal for sports fans and concert-goers who prefer to have a defined seat.

Upper Bowl

The upper bowl offers a more elevated view, allowing attendees to see the entire arena. These seats are generally more affordable and provide a great option for those looking to enjoy an event without breaking the bank. They are also popular for families and large groups.

Luxury Suites and Club Seats

For a premium experience, the luxury suites and club seats offer the best amenities. These sections include private seating areas, exclusive access to upscale dining options, and personalized services. They are perfect for corporate events, special occasions, or simply for those looking to indulge. You can also read The Art of Decorating with Deco 39

Seat Numbering and Configuration

Understanding the seat numbering and configuration can help you locate your seat quickly and efficiently. Typically, seat numbers increase from left to right when facing the stage or playing area. The rows are usually numbered sequentially from front to back.

Tips for Finding Your Seat

  • Check Your Ticket: Your ticket will have all the necessary information, including the section, row, and seat number.
  • Ask for Assistance: Arena staff are always available to help you find your seat.
  • Use the Arena Map: Maps are available at various points in the arena and can be extremely helpful.

Best Seats for Different Events


For concerts, the best seats depend on your preference for viewing the performer up close versus having a full view of the stage production. Floor seats offer proximity to the performer, but seats in the lower bowl often provide a better overall view of the stage and the performance.

Sports Events

For hockey or basketball games, seats near the center of the arena (in the lower bowl) offer the best views of the action. If you prefer a broader view of the game, seats in the upper bowl behind the goals or baskets can be an excellent choice.

Family Shows

For family-oriented shows, such as Disney on Ice or the circus, lower bowl seats offer a great combination of proximity and affordability. Upper bowl seats are also a good option for families looking for a budget-friendly experience.

Corporate and VIP Events

For corporate events or a VIP experience, luxury suites and club seats are the best choices. These seats provide a private, comfortable setting with top-notch amenities.

Purchasing Tickets

Official Box Office

The official Cross Insurance Arena box office is the most reliable place to purchase tickets. Buying directly from the box office ensures that you are getting legitimate tickets at face value.

Online Ticket Sellers

Tickets can also be purchased online through the arena’s official website or authorized third-party sellers like Ticketmaster. Be cautious when buying from resellers and always verify the legitimacy of the site.

Tips for Getting the Best Seats

  • Buy Early: Popular events can sell out quickly, so it’s best to purchase tickets as soon as they go on sale.
  • Join Fan Clubs: Some artists and sports teams offer fan club memberships that include early access to tickets.
  • Check for Promotions: Keep an eye out for promotional offers or discounts, especially for family shows and weekday events.

Accessibility and Special Needs Seating

ADA Compliance

The Cross Insurance Arena is fully compliant with the Americans with Disabilities Act (ADA), offering accessible seating options throughout the venue. These seats are designed to accommodate wheelchair users and those with other mobility impairments.

Companion Seating

For guests with special needs, companion seating is available adjacent to accessible seating areas. This ensures that friends and family can enjoy the event together.

Assistive Listening Devices

The arena also provides assistive listening devices for guests with hearing impairments. These devices can be requested at the guest services desk.

Food and Beverage Options


The arena offers a variety of concession stands with a wide range of food and beverage options. From classic stadium fare like hot dogs and nachos to more gourmet choices like sushi and artisanal sandwiches, there’s something for everyone.

Premium Dining

For those in luxury suites or club seats, premium dining options are available. These include upscale menus and in-seat service, providing a more refined dining experience.

Alcoholic Beverages

Alcoholic beverages are available for purchase throughout the arena. There are several bars and kiosks offering beer, wine, and cocktails.

Parking and Transportation

On-Site Parking

The Cross Insurance Arena offers several on-site parking options, including a main parking garage and several surface lots. Parking fees vary depending on the event.

Public Transportation

The arena is conveniently located near several public transportation options, including bus routes and a nearby Amtrak station. Using public transportation can be a cost-effective and hassle-free way to get to the arena.

Ride-Sharing Services

Ride-sharing services like Uber and Lyft are widely available in Portland. There are designated pick-up and drop-off points near the arena for convenience.

Enhancing Your Experience

Arrive Early

Arriving early ensures that you have ample time to find parking, locate your seat, and get settled before the event begins. It also gives you time to explore the arena and take advantage of any pre-event activities.

Dress Comfortably

The temperature inside the arena can vary, so it’s a good idea to dress in layers. Comfortable shoes are also a must, especially if you plan to walk around the arena or stand for long periods.

Bring Essentials

While the arena has many amenities, bringing essentials like a small bag with personal items, a portable phone charger, and a light jacket can make your experience more comfortable.


Navigating the Cross Insurance Arena seating can significantly enhance your event experience. Whether you’re attending a concert, sports event, or family show, understanding the seating layout and options available can help you make the most of your visit. From choosing the best seats to finding the perfect dining options, this guide provides all the information you need to enjoy your time at the Cross Insurance Arena.

Sami Shah
Sami Shah
Meet Syed Sami Sarwar, a wordsmith with a penchant for weaving captivating tales. Hailing from Pakistan Faisalabad, their blog explores a mosaic of topics, from travel to tech, with a delightful blend of insight and humor. With a keen eye for the extraordinary in the ordinary, Syed Sami Sarwar invites readers on a journey of discovery. When not crafting compelling narratives, you'll find them immersed in a good book or sipping coffee in a cozy nook. Join Syed Sami Sarwar as they share stories that resonate, entertain, and celebrate the diverse tapestry of life. Welcome to a world where curiosity meets creativity.


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